Designing a Life of Meaning

We are living through a time of massive disruption. Wars are reshaping the world order. Layoffs are shaking the foundation of industries once thought secure. New technologies are accelerating change faster than any of us can fully grasp. The pace is dizzying. The future, uncertain. And for many, it’s hard not to feel overwhelmed, paralyzed, or left behind.

It’s about finding your footing, and your future, in the midst of this new world we live in. This is a call to design forward. To make way for something deeper, something powerful, lasting, and true. That’s what Make Way is about. 

It’s not about doing more,  it’s about becoming more of who you already are. Not about achieving for approval, but aligning with purpose. Not about chasing someone else’s dream, but designing a life that’s finally, fully yours. A life of meaning. Not just meaning for your life, but the kind of meaning that shapes your legacy, empowers future generations, and transforms the world around you.

It’s time to Make Way.Make way for stillness. Make way for truth. Make way forhealing. Make way for joy. We will unlock a simple and dynamic way on how to design the life of meaning you were always meant to live! I’ve spent my life designing products and I forgot about the most important one - me. Now, you can do the same.

Make way for purpose.
Make way for passion.
Make way for power.
Make way for prosperity.

Design is an iterative process just like you are constantly evolving. I will teach you the way designers think (design thinking), do (design doing) and be (design being) and we’ll turn this into practice for your life. Ready. Set. Make Way! 

Leading with (Purpose)
Innovating with Impact

  • I speak on building ethical, human-centered AI (AI Design for Good) and creating lives of meaning and impact (Make Way). Through keynotes, panels, and workshops, I help leaders think bigger, lead boldly, and stay human in an AI-powered world.

    Now booking paid speaking engagements. Let’s shape what’s next—together.

  • Shaping the Future with Meaning: I’m passionate about serving on boards committed to designing a better future through ethical innovation, human-centered technology, philanthropy, and social impact.

    I bring expertise in product design, AI ethics, innovation strategy, and purpose-driven leadership, with decades of experience scaling organizations like GoFundMe, Google, Ripple, and Walmart.

    If you're seeking a dynamic, innovative design executive with deep expertise in AI, commerce, and future innovation—and a heart for social impact—I’d love to connect.

PURPOSE BY DESIGN

Every one of us is navigating our career journeys seeking purpose. We are all multidimensional with personal and professional ambitions. Pursuing our passions and achieving work all matter. We may find ourselves in a place where we aren't sure of our north star and we want to find it again, or frankly, we need to create it, especially during times of change and crossroads. This framework I've been using with teams for decades is proven. Each of their careers have blossomed into incredible purposeful and rewarding outcomes. It's a framework to guide career and personal development so you can design your dream job again and again!


LEARN | An understanding of true purpose and how to use the framework

REFLECT | An opportunity to apply the framework on a personal level through exercises

SHARE | Connect with other leaders to learn, grow and give

MAKE WAY

Testimonials

  • “Absolutely loved your talk! Your talk was so inspiring — Days and many talks later I’m still thinking about it!!”

    Cindy K. Lam, Ph.D.
    UX Researcher, Google

  • “Hi Alice - thank you for an inspiring workshop this morning! I can't wait to map out my life.”

    Nicole Stern
    User Experience Leader, Indeed

  • “I thought your presentation on Make Way and how your values align with what you want to pursue really inspired me.”

    Adhithya Ramakumar
    Design Leader Android, Google

  • “Hi Alice! I loved your workshop on Make Way, excited to go through the questions step by step!”

    Megan Cackett
    Sr. UX Researcher, Google

  • “Thank you for your presentation on Make Way. I hope there are more in-depth workshops on this in the future.”

    Junius Gunaratne
    Engineering Lead, Google

  • "Your talk at UXU was wonderful. As a UXer who went to school to be a singer and ended up in UX before that was a real job, thank you for such a wonderful talk!"

    Rachel Lavelle, MFA
    Sr. Interaction Designer, Google